AI receptionist built for optometry and eye care practices
Annual exam scheduling. VSP verification. Contact lens refills. Specialty consultations for dry eye and scleral lenses. Capture every routine and high-LTV call without your front desk taking on a second shift.
What optometry practices actually deal with
Annual exam scheduling is a constant flow
Your established patients call to schedule their annual exam — 50, 100, 200 calls a week of routine appointment bookings. Your front desk is buried in scheduling while new-patient calls hit voicemail. The patient who wanted to switch optometrists and finally book somewhere new just dialed the next listing.
Vision insurance is its own headache
VSP, EyeMed, Spectera, Davis Vision, Superior — every vision plan has different rules, allowances, and frequency limits. Patients ask "do you take VSP" and your front desk spends 5 minutes verifying coverage details. Multiplied across dozens of daily calls, that's an entire shift of insurance research.
Contact lens refills and glasses pickup eat your day
"Are my contacts in?" "Can I order another box?" "Are my new glasses ready?" "Can I pick them up tomorrow?" These are 30-second questions that pile up to consume hours of front-desk time — while higher-value calls (specialty consultations, new-patient bookings) sit on hold.
Specialty consultations are $1,500-$5,000+ leads
Dry eye treatment plans run $500-$2,500. Ortho-K (corneal reshaping) is $1,500-$3,000. Scleral lens fittings are $2,000-$5,000. Myopia management programs run $1,000-$3,000/year. Each starts with a phone inquiry. Miss the call, lose the specialty case — and one missed scleral lens patient pays for years of EMOR.
What missed calls actually cost you
- 20 missed calls/week × 4 weeks = 80 missed/month
- 80 × ~30% would-have-converted to a new-patient or recall booking = 24 patients lost
- 24 × $700 average first-year value = $16,800 in monthly first-year revenue lost
- Compound across 10+ years of recurring annual exams + retail = $4,000-$15,000 LTV per patient
How EMOR handles real optometry calls
Annual exam — recurring patient
"Hi, I'm due for my annual eye exam. Can I get scheduled in the next few weeks? My insurance is VSP."
EMOR confirms VSP is in-network (or whatever your in-network plan list looks like), checks the patient's prior visit date if integrated with your EHR, looks up your standard annual-exam slot length, books the appointment, and sends a confirmation text with intake forms and what to bring (current glasses/contacts, insurance card).
Annual exam booked in 60 seconds without front-desk involvement. Multiplied across 80+ recurring patients per month, this reclaims hours of staff time for higher-value calls.
Contact lens refill request
"I need to order another box of my contacts. They're Acuvue Oasys, the daily ones."
EMOR captures the patient's name, current prescription on file (if integrated), confirms the contact lens brand and parameters, and either places the order via your contact lens vendor integration or routes to your optical team's callback queue with full context. Confirms shipping vs in-office pickup preference.
Contact lens refill captured without front desk on the phone. For practices integrated with major contact lens vendors, the order is placed automatically and the patient gets a confirmation text.
Dry eye / specialty consultation
"I've been having really dry, irritated eyes for months and over-the-counter drops aren't helping. Do you guys do dry eye treatment?"
EMOR confirms your dry eye treatment offering, asks the patient about symptom history, current treatments tried, contact lens use, and any prior eye conditions, and books the dry eye consultation (typically a longer slot than a routine exam, sometimes with imaging). Captures the lead with full symptom history for the doctor to review.
High-value specialty consultation booked. Doctor arrives prepared with full symptom history. Specialty cases convert to $500-$2,500+ treatment plans.
Built for the way optometry practices actually run
Vision-insurance clarity in seconds
During onboarding, you list every vision plan you accept (VSP, EyeMed, Spectera, Davis Vision, Superior, etc.) and each plan's key allowance details. EMOR answers "do you take X" instantly. For specific coverage questions, EMOR routes to your optical team or runs a real-time check via integration. Front desk reclaims hours per week on insurance lookups.
Annual exam scheduling automated
Recurring patients calling for their annual exam, glasses pickup, or contact refill get a smooth, fast experience without taking your front desk's attention. EMOR confirms identity, looks up appointment history, and books the next available slot. Your team focuses on the calls that actually need a human.
Specialty consultations captured with the right qualifying
Dry eye, ortho-K, scleral lens, and myopia management consultations need different qualifying than routine exams. EMOR asks the right questions for each specialty and books the longer consultation slot with full symptom history. Doctor arrives prepared; conversion rates climb.
Retail (glasses + contacts) workflow handled live
"Are my glasses ready?" "When will my contacts arrive?" "Can I order more lenses?" — these are routine retail questions that pile up. EMOR pulls status from your optical lab integration (or routes to your optical team) and answers consistently. Multiplied across hundreds of weekly retail calls, this is significant staff time freed.
What optometry practices ask before signing up
Can EMOR verify vision insurance coverage in real time?+
For "do you take X" questions, EMOR answers from your in-network plan list configured during onboarding. For specific coverage details (frame allowance, lens benefits, exam frequency), EMOR captures the patient's plan info and either runs a real-time eligibility check via integration with your practice management software or routes to your optical team's callback queue with full context. Real-time eligibility integrations are available on Professional and Enterprise plans.
Will it work with my optometry software (Eyefinity, RevolutionEHR, Crystal PM, Compulink)?+
EMOR books appointments into a calendar you control — Google Calendar, Outlook, or a dedicated EMOR calendar — which Eyefinity, RevolutionEHR, Crystal PM, Compulink, and most optometry platforms read as their schedule source. Direct API integration with the major optometry platforms is available on Professional and Enterprise plans.
How does EMOR handle contact lens refill orders?+
For refills on existing prescriptions, EMOR captures the patient's name and brand, confirms the prescription is current (within renewal window), and either places the order via your contact lens vendor integration (CooperVision, ABB Optical, Optical Distributor Group, etc.) or routes to your optical team for fulfillment. For first-time orders or expired prescriptions, EMOR books the contact lens fitting or annual exam.
Can it triage acute eye issues from routine calls?+
Yes. For acute symptoms (sudden vision loss, severe eye pain, foreign body sensation, flashing lights or new floaters, recent trauma), EMOR routes to same-day or urgent care — these may be ophthalmologic emergencies. For routine concerns (dry eyes, mild irritation, new prescription needed), normal scheduling. The triage rules are configurable based on your practice's capabilities.
Is EMOR HIPAA-appropriate for optometry?+
For appointment scheduling, insurance plan acceptance, basic intake, and routine practice questions, EMOR handles the same information your front desk does over the phone. For protected clinical information (specific exam findings, prescriptions, lab work), EMOR routes appropriately. For full HIPAA infrastructure including BAAs, this is configured at the Enterprise tier — contact us before going live.
Can it handle questions about specific frame brands and lens options?+
During onboarding, you tell EMOR which frame lines you carry (Ray-Ban, Oakley, Persol, Lindberg, Tom Ford, etc.), lens options (progressive types, anti-reflective coatings, photochromic), and price ranges. EMOR answers brand-availability questions accurately and routes complex frame-selection conversations to your optical team or books an in-office frame styling appointment.
Can it handle Spanish-speaking patients?+
Yes. EMOR detects the caller's language and conducts the entire call in Spanish if needed — no separate plan, no extra cost. For optometry practices in Florida, Texas, the Southwest, and major metros, this captures meaningful new-patient and recall volume.
How long until it's actually live?+
About 30 minutes. Sign up, walk through the onboarding wizard (your hours, accepted vision plans, exam types and lengths, contact lens vendor info, common frame brands carried, specialty services like dry eye and ortho-K), forward your business line, and the next call is answered.
Stop losing optometry jobs to whoever picks up first.
Free trial. No credit card. Forward your number, hear EMOR answer like a real receptionist, decide before you spend a dollar.